Black Rock Coffee Bar Opens in Killeen: The Austin Area’s 13th Location Is Now Open

Killeen coffee lovers have a new stop on their morning route. Black Rock Coffee Bar has officially opened its doors in the city, bringing its drive-thru coffee, signature blended drinks, and Fuel energy drinks to a fast-growing corner of Central Texas.

The new store opened on Tuesday, October 13, and it is not just another pin on the map for the brand; it is Black Rock’s thirteenth location in the greater Austin area, a sign of how quickly the Oregon-born chain is putting down roots in Texas.

The store sits at 3820 S Clear Creek Rd, an easy stop for commuters, families and the large military community that calls Killeen home. If you are planning your first visit, our regularly updated Black Rock Coffee menu guide walks through the full line-up of coffees, teas, smoothies, and food before you reach the window.

Here is everything worth knowing about the new location: what happened during opening week, what to order first, and why this opening matters for the Austin metro.

Black Rock Killeen at a Glance

Location	3820 S Clear Creek Rd, Killeen, TX 76549
Opened	Tuesday, October 13, 2026
Milestone	13th Black Rock location in the Austin metro area
Known for	Specialty coffee, teas, smoothies, and Fuel energy drinks
Rewards	Black Rock Rewards app — earn “bolts” on every purchase

Killeen is one of the anchors of Bell County, sitting northwest of Austin along the I-14/US-190 corridor. It is best known as the home of one of the largest U.S. Army installations in the country, and its steady population growth has been pulling in national food and coffee brands for years.

For a chain built around fast drive-thru service and early-morning hours, it is a natural fit.

Why This Opening Matters for the Austin Area

Austin has been one of Black Rock’s strongest Texas markets, and the company keeps widening its circle around the capital instead of simply adding more stores inside the city limits. Killeen extends that footprint roughly an hour northwest, into a community where a good drive-thru coffee stop serves soldiers on early shifts, parents on school runs and commuters heading toward Temple, Belton and Austin itself.

Company leadership framed the opening in community terms. CEO Mark Davis said the team is excited to welcome new guests as the brand keeps expanding through the Austin area, with a focus on high-quality drinks and giving every guest a reason to come back.

That language matches how Black Rock usually launches: heavy opening-week giveaways, a push on the rewards app, and a menu broad enough that non-coffee drinkers in the car still find something teas, smoothies, hot chocolate, and the customizable Fuel line.

Opening Week in Killeen: What Guests Got

Black Rock marked the launch with a full week of daily specials, which ran from October 13 to October 18. Those offers have now ended, but they show the playbook the brand uses in every new Texas city:

Day	Opening-Week Special
Tuesday, Oct 13	Free 16 oz drinks
Wednesday, Oct 14	Buy one, get one free drinks
Thursday, Oct 15	50% off a drink with a food purchase
Friday, Oct 16	Free grand opening sticker with purchase, while supplies last
Saturday, Oct 17	Free T-shirt with purchase, while supplies last
Sunday, Oct 18	$2 off any size drink

If you missed the giveaways, do not worry — the regular rewards program below is where the ongoing value is, especially if this becomes your daily stop.

What to Order at the New Killeen Store

Start With the Signature Coffees

Three drinks carry the Black Rock name more than any others. The Caramel Blondie is the chain’s sweet, creamy signature — a caramel-vanilla blend that works hot, iced, or blended and is usually the first recommendation for newcomers.

The Mexican Mocha goes the other direction: rich chocolate with warm spice, built on hints of vanilla, almond, and cinnamon. And the Jackhammer is the heavy hitter — a vanilla mocha with an extra double shot of espresso for mornings when regular coffee is not going to cut it. Regulars who like to experiment beyond the printed menu should browse our guide to the Black Rock secret menu, where fan-favorite custom combinations are collected in one place.

Fuel Energy Drinks

Not every coffee chain has a second flagship product, but Black Rock does. Fuel is the company’s own energy drink line, served iced or frozen and customized with more than 20 fruit flavors, from watermelon and mango to blue raspberry.

For Killeen’s younger crowd and for anyone facing a long shift, a Fuel run is often the whole point of the trip. The drinks are also part of the rewards program, so Fuel fans earn bolts exactly like coffee drinkers.

The Fall Drinks Are Still On

The Killeen store opened in the middle of pumpkin season, and the fall menu is the freshest reason to visit right now. The Pumpkin Spiced Latte and Pumpkin Blondie lead the line-up, joined by a Pumpkin Spice Cookie Latte finished with cookie butter cold foam.

The brand’s Fall Remix drinks sit alongside them: a Caramel Apple Butter Shaken Espresso, a Cinnamon Bun Latte, and a Spellbound Berry Fuel for the energy drink crowd. Seasonal items rotate out, so these are worth trying sooner rather than later.

Food and Protein Options

The food case is small but practical. Recent additions include protein-packed Egg Bites and a Grilled Cheese, plus seasonal bakes like the Pumpkin Blondie Cake Pop. On the drinks side, the protein line has quietly become one of the menu’s most useful features: many coffees and Fuels can be upgraded with Protein Cold Foam, Protein Boosted Milk, or a straight Protein Boost.

For gym-goers and soldiers watching their macros, that turns a treat drink into something closer to a post-workout shake without giving up the flavor you actually came for.

Rewards: Earn Bolts on Every Visit

Before your first Killeen run, it is worth downloading the Black Rock Rewards app. Every purchase — in store, online or through the app — earns points called “bolts,” which stack up toward free beverages. Newer menu items, including the Egg Bites, are part of the program too. If the Killeen store becomes part of your routine, the app is where future location-specific offers and free-drink rewards will land first.

The Brand Behind the Store

Black Rock Coffee Bar started in Oregon in 2008 as a family-owned business and has grown into a national chain with more than 200 locations across seven states. Texas has become one of its biggest growth markets, and the Austin metro, now thirteen stores deep, is a clear example of the strategy: plant stores in fast-growing suburbs and smaller cities around a major metro, build a loyal drive-thru crowd, and keep expanding outward. Internally, the company talks about its “4Gs” grit, growth, gratitude, and grace — as the values it wants each store team to run on.

Visiting the Killeen Location

You will find the new store at 3820 S Clear Creek Rd, Killeen, TX 76549. Like most Black Rock locations, it is built around quick drive-thru service, so it works as a stop on the way to work or school rather than a long sit-down café visit. Hours can vary by location and holiday, so check the store’s official listing before an early-morning run.

First-timer’s tip: order a Caramel Blondie for the classic experience, or build a Fuel with your favorite fruit flavor if energy drinks are more your thing, and join the rewards program before you pay, so the visit counts.

Frequently Asked Questions

Source: Opening details via GlobeNewswire (October 9, 2026). Black Rock Menu is an independent guide and is not affiliated with Black Rock Coffee Bar.